Video Marketing in the Web 2.0 World

I bet my morning bowl of wheaties that you, or someone you know, has seen a video posted on the Internet. Have you see the “Last Lecture by Randy Pausch”, Carnegie Mellon Professor diagnosed with pancreatic cancer? it’s a compelling video that renders you motionless in your seat. As of today, this video has been viewed 2,784,716 times. Imagine the power of video marketing to send a message and then think of the possibilities for any business!

Our clients can ride this “wave of opportunity” by leaping into video production marketing and you can be there to help them.

Step 1. Client makes a video – all you need is a webcam and you are set.

Step 2. Clients sends video to VA using YouSendit or KeepandShare

Step 3. VA submits the video to video sharing sites such as YouTube, AOL Video, Google Video, MySpace, Metacafe, Revver and more…

But even better, check out TubeMogul to mass-submit the videos to many sites at once…a great time-saver for your clients. And even better, they offer a stats section where you can track the “views” on the various sites!

However, don’t stop with your clients, these steps could easily be used to market your VA business so pull out the webcam, add a little lip gloss (just for female VA’s) and you are on your way!

Curious about Professor Randy Pausch’s Lecture (it’s 1.16 hours in length but is full of tips and wisdom for all), you can watch it here on YouTube.

To your Success..

Article Marketing in the Web 2.0 World

Looking for a unique way to share articles online other than the traditional article marketing route? Check out Hubpages.com, an online publishing network where authors, like you and me or your clients, can create mini blog pages or “hubs” based on relevant topics. Similar to a blog, hub followers become your “fans” and post comments about your content. Based on the hub score ranking system, articles gain popularity and consequently; more recognition.

Advantages of Using Hubpages:

1. Internet Presence; Define yourself as an authority in your field by creating multiple hubs in your area of expertise.
2. Simplicity; Setting up a hubpage is extremely simple and geared for those in the non-techie world. Photos, video and audios can be uploaded for added visual benefit.
3. Social Media; Get started in the social media world by creating your first hub and get a feel for the how powerful social marketing is. A blog in conjunction with your hubpages site is a great match made in heaven!
4. Keyword Ranking; Similar to a blog, tag word inclusion is important when creating a hubpage. Define the tagwords that relate specifically to the hub and Google will reward you with higher rankings.
5. Link it Back; Fans have the option to subscribe to your RSS feed to keep on top of all new hubs created. Reward them by creating by offering informative content and they’ll keep coming back.
6. Statistics; Hubpages offer stats in the form of a graph that charts the traffic history to your hubs.  In most cases, the greatest activity happens on the day you submit a new hub… that’s fast.

Now that you know the ins and outs of Hubpages, give it a try, you never know where your next “fan” will turn up.

Click Virtual Assistance is a growing virtual assistant business providing e-commerce and social media marketing to small business professionals that realize they just “can’t do it all”